Top 3 Reasons to Hire a Business Coach | Should You Do It?

  • Blog
  • Top 3 Reasons to Hire a Business Coach | Should You Do It?
Share this content

Ever considered working with a business coach? This article will show you the top 3 reasons to hire a business coach and how that can be the game-changer you’re looking for in your business.

Skyrocket your business growth and overcome unimaginable hurdles – this is what a business coach can offer you. Coaching is not a luxury, but an invaluable asset for any ambitious entrepreneur or small business owner.

Picture a roadmap that leads you out of the tricky labyrinth of challenges and transforms those obstacles into stepping stones for your success. Your coach is right there in your corner, making the impossible seem possible, providing fresh perspectives, and getting you closer to your dreams.

In this article, we’re going to talk about three powerful reasons why business owners like you might want to hire a business coach. Whether you’re an established organisation wrestling with scaling up or a fledgling start-up grappling with laying strong foundations, the insights that follow promise to be transformative.

So, we invite you to continue reading and unlock the benefits of business coaching. Allow us to guide you on this journey to achieve unprecedented success.

Reasons to Hire a Business Coach #1: Improve Communication Skills

Create a smoother, more harmonious work environment by leveraging the power of effective communication. The essence of any successful business lies in its ability to communicate effectively.

When everyone in your team understands each other well and there are no unintended consequences due to lack of effective communication, things run smoother. There’s less confusion, fewer mistakes, and a more harmonious work environment.

reasons to hire a business coach

Real-life Example

We once worked with a business owner who used to point fingers at his team whenever things went wrong. This created a tense atmosphere where his employees were too scared to speak up about problems or ask for help.

But after some business coaching, he transformed the way he talked to his team. He learned how to deliver criticism without making his team feel attacked. This led to an open environment where his team felt comfortable bringing up issues early, instead of trying to sweep them under the rug.

The result? His team became more efficient, and his business revenues soared tenfold in just four years (see more about the benefits of hiring a coach here)

In essence, one of the best reasons to hire a business coach is the enhancement of your communication skills. A good coach helps you identify your blind spots, bridge those knowledge gaps, and overcome challenges along the way.

Reasons to Hire a Business Coach #2: Develop Better Relationships with Clients and Employees

Develop stronger connections with everyone who matters to your business. Whether with clients or your team, relationships are the heartbeat of any business. Yet, managing these relationships can sometimes feel like walking a tightrope.

At ABA, we’ve come up with a unique model to help you stay focused on doing just that. It’s based on four key elements: affinity, shared reality, communication, and understanding.

The Four Pillars for Building Relationships

Imagine a pyramid with a triangle base. This pyramid, also known as a tetrahedron, is our symbol for human relationships. Each corner represents one of the four elements.


Affinity is the degree of friendliness, respect, and reguard you communicate to the other person. It’s that basic spark that can start a connection, and it’s a skill to develop to use this even when you may not like the person in that moment.

Shared reality is about seeing the world in a similar way and having common beliefs or views. The more you see eye to eye, the more likely you are to get along.

Communication relates to how much and how well you interact. This includes everything you say and do, and how it’s received by the other person.

Understanding is about truly getting each other’s points of view, actions, and reasons behind them.

How to Apply This Model In Real Life

Let’s say you’re at a party. You’d probably connect best with people you like, who see the world similarly to you, and with whom you can chat freely, leading to a better understanding of each other.

But what if there’s a disagreement? Maybe someone makes a statement you don’t agree with, like ‘all black dogs are dangerous’, and you have a black dog. Well, this is where our four-element model comes in handy.

By staying focused on effective communication, showing a genuine interest in their viewpoint, and maintaining a friendly attitude, you can still grow the relationship.

The key is being aware of these elements and using them consciously, even when things get tough. These tools work not only in business but also in your personal and social life.

A business coach can help you master these tools, leading to stronger, more productive relationships that contribute to your business success.

Reasons to Hire a Business Coach #3: Mastering Goal Setting and Achievement

Drive your business towards success and effortless growth by setting clear goals. In any business, setting clear goals is like plotting your course on a map. It’s important that you know where you’re going and how you plan to get there.

At ABA, we see cooperation as the engine that drives goal achievement in any business. Just like baking chocolate chip cookies, as business owners, in order to have successful cooperation you want to have the right ingredients.

Flowchart Organisation

First up, there’s Shared Brightness of Future. Think of this as your common destination. Everyone in your team needs to be on board with where you’re all headed, or you risk pulling in different directions.

Next is Frequency of Interaction. In other words, how often you all communicate and work together. No matter how much on board you are with your team, you simply can’t expect to achieve your goals without regular interaction.

Lastly, we have Provok-ability, or the readiness to challenge and be challenged. This applies to everyone, regardless of rank. For instance, if the CEO breaks a no-smoking rule at work, the janitor of that company should feel able to point this out – and the CEO ready to take responsibility.

Each of these ingredients is essential to creating a cooperative environment where time management is a priority and goals are achieved. With them, you build a true partnership, where everyone is committed to the same goal and their part in reaching it. Building this kind of cooperation might take time, but it’s key to hitting your business goals.

A business coach can help you put these principles into action in your own goal-setting and achievement strategies. This paves the way for a brighter, more successful future for your business.


Unlock your business’s full potential and turn your unique challenges into opportunities. We’ve just explored the transformative potential of business coaching and highlighted three compelling reasons to consider it as a pivotal tool in your business journey.

At ABA, our distinct approach to coaching combines these elements, providing you transformative solutions to your business unique challenges.

Mike business coach

By scheduling a discovery meeting with one of our business coaches, you can see if our model aligns with your business wants and goals. This initial conversation lets us ensure compatibility, identify potential benefits, and start your journey to business transformation.

Our message is straightforward – your business potential is limitless, and we’re here to help you unleash it. If you’re interested in knowing more, book a discovery meeting with one of our ABA business coaches here.

Share this content

Latest news and insights

Gain valuable insights into effective sales and leadership strategies.


Top 3 Reasons to Hire a Business Coach | Should You Do It?

Read More